Trends of the European sanitary ware market in 2024

Intelligence: An increasing number of sanitary ware products incorporate intelligent perception and control technologies, such as intelligent induction switches, LED lighting, etc., bringing more convenient and comfortable usage experiences to users. Intelligent sanitary ware products not only enhance the quality of life of users but also demonstrate the active exploration and development of the industry in technological innovation. Some high-end sanitary ware products are equipped with intelligent induction, automatic defogging and other functions, bringing more convenient and comfortable usage experiences to consumers.

Environmental protection: Consumers have increasingly higher requirements for the environmental performance of sanitary ware products. Environmentally friendly, healthy and durable materials have become the first choice for consumers. This also urges sanitary ware enterprises to pay more attention to the application of environmentally friendly materials and the research and development of energy conservation and emission reduction technologies in the production process.

Personalization: Consumers' requirements for the design and style of sanitary ware products are becoming more diverse. Personalized custom sanitary ware products are gradually favored by the market. Consumers are no longer satisfied with the stereotyped sanitary ware designs but pay more attention to the uniqueness and artistry of the products to showcase their personality and taste.

Health: In addition to the common antibacterial and antimicrobial technologies, the application of health detection technologies on smart toilets is continuously increasing. Some smart toilets can monitor users' health indicators such as heart rate, blood pressure and blood oxygen through sensors and detection technologies and provide corresponding health advice.

Aging: With the arrival of an aging society, enterprises pay more attention to the needs of the elderly group. Smart toilets with handrails quickly enter the market, and some products are further innovated on the basis of traditional handrails, adding a "one-click alarm" function or directly integrating health detection functions.

Energy conservation: The trend of energy conservation and water saving is obvious. In terms of water saving, first-class water-efficient smart toilet products optimize the flushing technology; in terms of energy saving, the temperature of the smart toilet seat ring is upgraded from a constant temperature to an adjustable temperature, which quickly rises to the preset temperature when seated and automatically enters the energy-saving mode when no one is seated.

Overall, the development trend of the European sanitary ware market is towards intelligence, environmental protection, personalization and health. Consumers have increasingly higher requirements for the quality and performance of sanitary ware products, and at the same time, they pay more attention to the design and usage experience of the products.